PR expert Ed Coram James believes their decision to work separately might be strategic. He told the Mirror that since the Oprah interview, their brand has soured. Brands are cautious about working with them due to their feud with the royals and commercial flops.
Coram James said they need to shed their negative image. Separating their brands could help, and they might reunite them later if successful.
Meghan focuses on her lifestyle brand, while Harry promotes The Invictus Games. In late November, Harry was in Vancouver for the games without Meghan. PR expert Riley Gardiner said it was a smart move as it kept the spotlight on the games.
Harry seemed ‘happy, confident, and comfortable’ in Vancouver, according to body language expert Judi James.